Using
Link Tracking
This will
indicate possible sites that you will want as link partners as well once your
site is registered. If these sites link to your competition, then you want them
to also link to you! This is also done so that these potential link partners can
be checked for META keywords that might be related to your site that were missed
by your competition
Counters/Trackers
A
very important part of having a website is knowing how many visitors come to your
website, how they get there, what keywords, search engines and directories people
use most often to find your site. There are quite a few services on the internet
that claim to give you that information. Many of these services are slow, unreliable,
require huge banners and/or advertisements and give little useful information.
The best free services are listed in this link.
Position
Agent
This is an incredible tool. Very versatile, and allows you to
see exactly where your ranking stands in the "big 6". Note, this tool
is for only established sites. Who's
Linking to You?
Great website to see what sites are linking to your
page, and a good way to locate / notify sites when or if your URL changes. The
Counter
(Free Tool) Easy to implement counter to add to your webpage.
It is small and does not have any associated banner or advertising element that
must accompany it. Also, it lets you start your counter at what ever number you
desire.
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Who
is coming to your site? What are they looking at? How will you find out? Regardless
of how you feel about surveillance and tracking, you need to implement some ways
to gauge the results of your promotion work.
There
are both subtle and non intrusive ways to accomplish this, like counters and email
feedback forms and email links. And, using position agents and search tools to
see who is linking to you, and where your site stands in search engine rankings. More
intrusive methods involve using cookies, or any range of freeware software and
programmed scripts that allow you to learn details about visitors like the browser
they are using (good for design and compatibility testing) how long they spend
on specific pages, what are the most popular pages, and least visited. Also, even
details as revealing as their IP address!
| Free
Tracking Software | Link
Spy
(software & website) Rather than downloading Link Spy, you
run it via an online interface. The free service entitles you to track up to 10
links back to your site, with an additional 3 sites for each Webmaster you refer
to their program. Link Spy is a program that will venture out once a week to a
list of sites and ensure that they still have links pointing to you. If they don't,
you'll get notified. WebPosition
Gold
(Software download, free trial) Makes the process of creating,
submitting, and monitoring the effectiveness of gateway pages very easy. Human
Click
This software (PC only) allows you an interface to communicate
directly with visitors via a clickable button, and for the webmaster to get instant
statistics on visitors like the number of pages they visited, how long they spent
on each, an what their browser and IP are. Only practical for those with a direct
connection, and spend allot of time working at their computer.
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